I get a "VENDOR EMPLOYEE INCENTIVE" discount for $$ off an 06 Mitsubishi, and a GM SUPPLIER DISCOUNT on 06 GM vehicles.
I gain nothing from this, but can sponsor immediate family and up to 4 friends. If anyone is interested, PM me for more details.
I got one of these discounts on a new Mazda for my grandpa and it saved quite a bit of $$.
(These incentives can be used IN ADDITION TO the local "cash back" bonuses and such)