A good summary of why:
http://www.foxsports.com/college-foo...nghorns-071615
Cliff's notes:
1- Having more money than others doesn't make you better in sports.
2- Having one national title in MBB/FB in the past 45 years is downright depressing.
3- You also only have three Big 12 football titles.
4- But if Colt McCoy's shoulder... Shut up.