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View Full Version : Anatomy of a Rumor.



jbstrick
12/4/2009, 11:09 PM
http://bluegraysky.blogspot.com/2009_12_01_archive.html#7014119063071457519

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Here's an object lesson in how rumors get started, and how quickly they spread in the internet age.

1. Friend of BGS decides (not at our behest, by the way) to email the rumor site FootballCoachScoop.com with a choice tidbit. FootballCoachScoop seems to post all kinds of unsubstantiated rumors, and said friend wants to see how easy it is to get something started.

2. Friend composes a very short, but specific email: I used to work in the athletic department at Notre Dame (a lie), and I have heard that Jack Swarbrick is interested in Bret Bielema, the head coach at the University of Wisconsin. This was at 6:56pm last evening. The email is sent from a free gmail account. There is no other email sent from friend, no attempt to "sell" the rumor beyond the initial communication, and nothing else to back up his credibility.

3. Meanwhile, friend has another buddy randomly tweet a few times about the Bielema rumors, and goes to bed.

4. FootballCoachScoop does not reply to the email. FootballCoachScoop does not ask any followup questions. FootballCoachScoop, to friend's knowledge, makes no attempt to verify emailer's bona fides in any way.

5. The next morning, FootballCoachScoop runs the rumor almost verbatim. Friend chuckles and shares the development with a few friends.

Read the rest at the original link... Its amazing what happens.

Leroy Lizard
12/5/2009, 12:03 AM
I just ask Dean Blevins.

King Barry's Back
12/5/2009, 12:42 AM
I wonder if the "Stoops to Notre Dame" stories are just about as substantial as this?